Designer and Webflow developer based in Denver, Colorado. Currently working at ShootProof, an online platform for professional photographers.
Every year, ShootProof offers a Black Friday promotion. This year, we decided to offer a different promotion to new users versus existing users. I used a cookie that identified existing users on shootproof.com so that I could show different copy and pricing on the homepage and plans page based on whether it was a new user or already-existing user. I also designed and developed a landing page for the promotion to be shown to new users.
VIEW LANDING PAGEBlack Friday Promotion
Every year, ShootProof offers a Black Friday promotion. This year, we decided to offer a different promotion to new users versus existing users. I used a cookie that identified existing users on shootproof.com so that I could show different copy and pricing on the homepage and plans page based on whether it was a new user or already-existing user. I also designed and developed a landing page for the promotion to be shown to new users.
VIEW LANDING PAGE
As part of a fall promotion, we ran an A/B split test on two different versions of a landing page to determine if one type of messaging led to more signups. I designed the layout of the page with help from copywriting and members of the creative team. I then developed the landing page in Webflow.
VIEW Landing PAGEOctober Promotion
As part of a fall promotion, we ran an A/B split test on two different versions of a landing page to determine if one type of messaging led to more signups. I designed the layout of the page with help from copywriting and members of the creative team. I then developed the landing page in Webflow.
VIEW Landing PAGE
I designed and developed this landing page to offer a promo to webinar attendees.
Webinar Landing Page
I designed and developed this landing page to offer a promo to webinar attendees.
Imaging USA is a yearly photography tradeshow that ShootProof recently attended. I designed and developed this landing page for attendees at the tradeshow to be able to signup for a special promo.
VIEW Landing PAGEImaging USA Landing Page
Imaging USA is a yearly photography tradeshow that ShootProof recently attended. I designed and developed this landing page for attendees at the tradeshow to be able to signup for a special promo.
VIEW Landing PAGE.jpg)
To customize the experience for already-existing users returning to our website, we designed a new homepage that highlighted various existing features. I used Google Tag Manager to create a cookie so that we could identify returning users and redirect them to the new homepage. I contributed to the design of this page and developed the experience in Webflow.
VIEW Live PAGEReturning User Homepage
To customize the experience for already-existing users returning to our website, we designed a new homepage that highlighted various existing features. I used Google Tag Manager to create a cookie so that we could identify returning users and redirect them to the new homepage. I contributed to the design of this page and developed the experience in Webflow.
VIEW Live PAGE.jpg)
McLernon & Co is a creative agency that specializes in social media. I developed their website in Webflow based on PDF mockups from Sidekick Web Studio's graphic designer. I also animated the flower in the homepage hero section of the website using After Effects.
McLernon Site Refresh
McLernon & Co is a creative agency that specializes in social media. I developed their website in Webflow based on PDF mockups from Sidekick Web Studio's graphic designer. I also animated the flower in the homepage hero section of the website using After Effects.
